Recently, Marblehead helped Andrews Distributing officially unveil a new identity to employees at their annual sales meeting with banners, PowerPoint presentations, and a seven foot tall 3D cutout of the new logo!
Once a year, Andrews Distributing brings all their employees together to highlight the previous year, honor outstanding folks in their organization, and anticipate the upcoming year’s goals. In addition to being named Beverage World Wholesaler of the Year, Andrews unveiled plans for a new distribution facility, added great new brands to the portfolio, and rolled out their first new logo since the company started over 25 years ago. That’s a lot to celebrate!
Passion to Win
Andrews has always focused on individual excellence as the key to their company success. They take pride in their values-based culture and often use sports analogies to motivate a winning spirit. This year’s theme was “Passion to Win” which celebrated the individual efforts that makes the Andrew’s team such a success. This theme was carried out by creating banners with employee quotes and displaying every employee’s photo on two big banners hanging over the dining area. As you can see, that’s a lot of photos!
Making a Big Splash
As a part of the celebration, everyone received a hat, shirt, and key chain that featured the new logo. As mentioned above, there was also a seven foot tall 3D logo built and mounted behind the stage. As a way to introduce the new logo, Marblehead designed an unveiling sequence for the beginning of the presentation.
Glad to Help
The Andrews team was great to work with on this project. The whole office worked very hard to get the presentation and materials looking great and ready on time. They even saved us a seat at the back of the room where we could see our hard work in action.
Congratulations to Andrews Distributing for making Beverage World Wholesaler of the Year.